Jerry Lorenzo + adidas

Fear of God x adidas by Jerry Lorenzo debuted at the Hollywood Bowl last week…w/ a surprising guest : Ye aka Kanye West.
My main question revolves around how adidas feels about this…& it might explain the brand’s bizarre silence about a long awaited debut.
I’m really interested to see how this partnership continues to develop and I dont want to make the evening all about the guest, but they had to know it might cause a stir.
Check out my early thoughts HERE.

And if you wanna hear about a really cool moment in my career, check out that story HERE.
It really highlights what make’s Nike’s WHQ so special.